The Battle for Lower Power Bills Begins with John Corbett and Energy Star Together
The global army of Green Energy has gained a new celebrity in the fight to bring more energy efficient rated appliances into American homes and businesses. This noble cause runs strongly among the Who’s-Who of Hollywood that have taken up the mantle for lowering their carbon footprint. Who better to light up the screen with his charming white smile, and charismatic presence but John Corbett. Best known for his role as the enigmatic Aiden Shaw on “Sex and the City,” Chris Stevens in “Northern Exposure,” and Ian Miller in “My Big Fat Greek Wedding.” John agreed to work with the US Department of Energy (DEO) for the “Energy Star” division on a PSA. The project focused on a contest between companies to see who can get the lowest power bill and reduce the amount of “Vampire Energy” used when equipment is left turned on or plugged into the wall.
John Corbett has given himself the right edge in Hollywood with an extensive laundry list of film and television roles blazing through a career lasting over two decades that earned him Emmy and Golden Globe nominations. Though the busy star and country singer kept a demanding schedule for the PSA, he was upbeat, fun to work with, and signed autographs for his fans with a smile.
Loyal Studios was right there with John Corbett and the DOE to produce the shoot in our Burbank pre-lit green screen studio. Bob Bekian–Producer and owner of Loyal Studios–was happy to open up his facility for the production. “We were thrilled to work with John and a professional Director of Photography like Stef Butler” says Bekian who coordinated the production through his Burbank facility of Loyal Studios.
Stef Butler, director of Photography hired by Colehour & Cohen, had only good things to say about the experience at Loyal Studios. “It’s the first time I’d ever rented a studio, and I didn’t get nickled and dimed over lights, and actually had a stage manager that worked with us,” Butler says. “He became one of the team. That’s the first time this has happened for us in 24 years in the business. We had an emergency, and [Loyal studios] saved our assets.”
Energy Star is a division of the US Department of Energy (DOE) that began in 1992. The logo most everyone has seen on thousands of items from computers to heating and cooling systems (even windows) rates the amount of power devices use, and gauges how much said gadgets cost a year to run–like the MPG rating on a car.
To learn more about the Energy Star rating system, please click www.energy.gov
To learn more about Loyal Studios, please visit www.loyalstudios.tv
To learn more about Colehour & Cohen, visit www.colehourcohen.com